micro‑influencer marketing
Exploit Growth Hacking 5 Micro‑Influencer Wins
Micro-influencers can lift new-user sign-ups by up to 45% while using roughly half the budget of traditional celebrity campaigns. In my experience, the sweet spot lies in targeting niche communities that already trust the creator’s voice. Growth Hacking Primer: Why Micro-Influencers Win Big I first called growth hacking a